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Tag: International Fact-Checking Network

Misinformation spreads, but fact-checking has leveled off

While much of the world’s news media has struggled to find solid footing in the digital age, the number of fact-checking outlets reliably rocketed upward for years — from a mere 11 sites in 2008 to 424 in 2022.

But the long strides of the past decade and a half have slowed to a more trudging pace, despite increasing concerns around the world about the impact of manipulated media, political lies and other forms of dangerous hoaxes and rumors.

In our 10th annual fact-checking census, the Duke Reporters’ Lab counts 417 fact-checkers that are active so far in 2023, verifying and debunking misinformation in more than 100 countries and 69 languages.

While the count of fact-checkers routinely fluctuates, the current number is roughly the same as it was in 2022 and 2021.

In more blunt terms: Fact-checking’s growth seems to have leveled off.

2023 fact-checkers by year
Duke Reporters’ Lab

Since 2018, the number of fact-checking sites has grown by 47%. While that’s an increase of 135, it is far slower than the preceding five years, when the numbers grew more than two and a half times, or the six-fold increase over the five years before that.

There also are important regional patterns. With lingering public health issues, climate disasters, and Russia’s ongoing war with Ukraine, factual information is still hard to come by in important corners of the world.

Before 2020, there was a significant growth spurt among fact-checking projects in Africa, Asia, Europe and South America. At the same time, North American fact-checking began to slow. Since then, growth in the fact-checking movement has plateaued in most of the world.

Fact-checkers by continent

The Long Haul

One good sign for fact-checking is the sustainability and longevity of many key players in the field. Almost half of the fact-checking organizations in the Reporters’ Lab count have been active for five years or more. And roughly 50 of them have been active for 10 years or more.

The average lifespan of an active fact-checking site is less than six years. The average lifespan of the 139 fact-checkers that are now inactive was not quite three years.

But the baby boom has ended. Since 2019, when a bumper crop of 83 fact-checkers went online, the number of new sites each year has steadily declined. The Reporters’ Lab count for 2022 is at 20, plus three additions in 2023 as of this June. That reduced the rate of growth from three years earlier by 72%.

The number of fact-checkers that closed down in that same period also declined, but not as dramatically. That means the net count of new and departing sites has gone from 66 in 2019 to 11 in 2022, plus one addition so far in 2023.

Net New Fact-checkers

Fact-checking Starts, Stops and NetThe Downshift

As was the case for much of the world, the pandemic period certainly contributed to the slower growth. But another reason is the widespread adoption of fact-checking by journalists and other researchers from nonpartisan think tanks and good-government groups in recent years. That has broadened the number of people doing fact-checking but created less need for news organizations dedicated to the unique form of journalism.

With teams working in 108 countries, just over half of the nations represented in the United Nations have at least one organization that already produces fact-checks for digital media, newspapers, TV reports or radio. So in some countries, the audience for fact-checks might be a bit saturated. As of June, there are 71 countries that have more than one fact-checker.

Number of Fact-checkers Per Country

Another reason for the slower pace is that launching new fact-checking projects is challenging — especially in countries with repressive governments, limited press freedom and safety concerns for journalists …. In other words, places where fact-checking is most needed.

The 2023 World Press Freedom Index rates press conditions as “very serious” in 31 countries. And almost half of those countries (15 of 31) do not have any fact-checking sites. They are Bahrain, Djibouti, Eritrea, Honduras, Kuwait, Laos, Nicaragua, North Korea, Oman, Russia, Tajikistan, Turkmenistan, Vietnam and Yemen. The Index also includes Palestine, the status of which is contested.

Remarkably, there are 62 fact-checking services in the 16 other countries on the “very serious” list. And in eight of those countries, there is more than one site. India, which ranks 161 out of 180 in the World Press Freedom Index, is home to half of those 62 sites. The other countries with more than one fact-checking organization are Bangladesh, China, Venezuela, Turkey, Pakistan, Egypt and Myanmar.

In some cases, fact-checkers from those countries must do their work from other parts of the world or hide their identities to protect themselves or their families. That typically means those journalists and researchers must work anonymously or report on a country as expats from somewhere else. Sometimes both.

At least three fact-checking teams from the Middle East take those precautions: Fact-Nameh (“The Book of Facts”), which reports on Iran from Canada; Tech 4 Peace, an Iraq-focused site that also has members who work in Canada; and Syria’s Verify-Sy, whose staff includes people who operate from Turkey and Europe.

Two other examples are elTOQUE DeFacto, a project of a Cuban news website that is legally registered in Poland; and the fact-checkers at the Belarusian Investigative Center, which is based in the Czech Republic.

In other cases, existing fact-checking organizations have also established separate operations in difficult places. The Indian sites BOOM and Fact Crescendo​ have set-up fact-checking services in Bangladesh, while the French news agency Agence France-Presse (AFP) has fact-checkers that report on misinformation from Hong Kong, India and Myanmar, among others.

There still are places where fact-checking is growing, and much of that has to do with organizations that have multiple outlets and bureaus — such as AFP, as noted above. The French international news service has about 50 active sites aimed at audiences in various countries and various languages.

India-based Fact Crescendo​ launched two new channels in 2022 — one for Thailand and another focused broadly on climate issues. Along with two other outlets the previous year, Fact Crescendo now has a total of eight sites.

The 2022 midterm elections in the United States added six new local fact-checking outlets to our global tally, all at the state level. Three of the new fact-checkers were the Arizona Center for Investigative Reporting, The Nevada Independent and Wisconsin Watch, all of whom used a platform called Gigafact that helped generate quick-hit “Fact Briefs” for their audiences. But the Arizona Center is no longer participating. (For more about the 2022 U.S. elections see “From Fact Deserts to Fact Streams” — a March 2023 report from the Reporters’ Lab.)

About the Reporters’ Lab and Its Census

The Duke Reporters’ Lab began tracking the international fact-checking community in 2014, when director Bill Adair organized a group of about 50 people who gathered in London for what became the first Global Fact meeting. Subsequent Global Facts led to the creation of the International Fact-Checking Network and its Code of Principles.

The Reporters’ Lab and the IFCN use similar criteria to keep track of fact-checkers, but use somewhat different methods and metrics. Here’s how we decide which fact-checkers to include in the Reporters’ Lab database and census reports. If you have questions, updates or additions, please contact Mark Stencel, Erica Ryan or Joel Luther.

* * *

Related links: Previous fact-checking census reports

April 2014: https://reporterslab.org/duke-study-finds-fact-checking-growing-around-the-world/

January 2015: https://reporterslab.org/fact-checking-census-finds-growth-around-world/

February 2016: https://reporterslab.org/global-fact-checking-up-50-percent/

February 2017: https://reporterslab.org/international-fact-checking-gains-ground/

February 2018: https://reporterslab.org/fact-checking-triples-over-four-years/

June 2019: https://reporterslab.org/number-of-fact-checking-outlets-surges-to-188-in-more-than-60-countries/

June 2020: https://reporterslab.org/annual-census-finds-nearly-300-fact-checking-projects-around-the-world/

June 2021: https://reporterslab.org/fact-checking-census-shows-slower-growth/

June 2022: https://reporterslab.org/fact-checkers-extend-their-global-reach-with-391-outlets-but-growth-has-slowed/

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PolitiFact at 15: Lessons about innovation, the Truth-O-Meter and pirates

Fifteen years ago, I worked with a small group of reporters and editors at the St. Petersburg Times (now the Tampa Bay Times) to start something bold: a fact-checking website that called out politicians for being liars. 

That concept was too gutsy for the Times political editor. Sure, he liked the idea, he said at a meeting of editors, “but I want nothing to do with it.”

That was my first lesson that PolitiFact was going to disrupt the status quo, especially for political journalists. Back then, most of them were timid about calling out lies by politicians. They were afraid fact-checking would displease the elected officials they covered. I understood his reluctance because I had been a political reporter for many years. But after watching the lying grow in the early days of the internet, I felt it was time for us to change our approach.

Today, some political reporters have developed more courage, but many still won’t call out the falsehoods they hear. PolitiFact does. So I’m proud it’s going strong.

It’s now owned by the Poynter Institute, and it has evolved with the times. As a proud parent, allow me to brag: PolitiFact has published more than 22,000 fact-checks, won a Pulitzer Prize and sparked a global movement for political fact-checking. Pretty good for a journalism org that’s not even old enough to drive. 

On PolitiFact’s 15th birthday, I thought it would be useful to share the lesson about disruption and a few others from my unusual journey through American political journalism. Among them:

Gimmicks are good

The Truth-O-Meter — loved by many and loathed by some — is at times derided as a mere gimmick. I used to bristle at that word. Now I’m fine with it. 

My friend Brooks Jackson, the co-founder of FactCheck.org, often teased me about the meter. That teasing culminated in a farewell essay that criticized “inflexible rating systems” like our meter because they were too subjective. 

I agree with Brooks to an extent. Summarizing a complex fact-check to a rating such as Half True is subjective. But it’s a tremendous service to readers who may not want to read a 1,000-word fact-check article. What’s more, while it relies on the judgment of the journalists, it’s not as subjective as some people think. Each fact-check is thoroughly researched and documented, and PolitiFact has a detailed methodology for its ratings. 

Yes, the Truth-O-Meter is a gimmick! (I once got recognized in an airport by a lady who had seen me on TV and said, “You’re the Truth-O-Meter guy!”) But its ratings are the product of PolitiFact’s thorough and transparent journalism. It’s a gimmick with substance. 

Empower the pirates

I was the founding editor, the guy with the initial ideas and some terrible sketches (my first design had an ugly rendering of the meter with “Kinda True” scribbled above). But the editors at the Tampa Bay Times believed in the idea enough to assign other staffers who had actual talent, including a spirited data journalist named Matt Waite and a marvelous designer named Martin Frobisher.

Times Executive Editor Neil Brown, now president of Poynter, gave us freedom. He cut me loose from my duties as Washington bureau chief so I could write sample fact-checks. Waite and Frobisher were allowed to build a website outside the infrastructure of the Times website so we had a fresh look and more flexibility to grow.

We were like a band of pirates, empowered to be creative. We were free of the gravitational pull of the Times, and not bound by its rules and conventions. That gave us a powerful spirit that infused everything we did. 

Design is as important as content

We created PolitiFact at a time when political journalism, even on the web, was just words or pictures. But we spent as much energy on the design as on the journalism.

The PolitiFact home page from August 2007 had a simple design. Source: Wayback Machine - Internet Archive
The PolitiFact home page from August 2007 had a simple design. Source: Wayback Machine – Internet Archive

It was 2007 and we were an American newspaper, so our team didn’t have a lot of experience or resources. But we realized that we could use the design to help explain our unique journalism. The main section of our homepage had a simple look — the face of the politician being checked (in the style of a campaign button), the statement the politician made and the Truth-O-Meter showing the rating they earned. We also created report cards so readers could see tallies that revealed how many True, Half True, False ratings, or whatever a politician had earned.

The design not only guided readers to our fact-check articles, it told the story as much as the words.

Twitter is not real life

My occasional bad days as editor always seemed more miserable because of Twitter. If we made an error or just got attacked by a partisan group, it showed up first and worst on Twitter.

I stewed over that. Twitter made it seem like the whole world hated us. The platform doesn’t foster a lot of nuance. You’re loved or hated. I got so caught up in it that when I left the office to go to lunch, I’d look around and have irrational thoughts about whether everyone had been reading the tweets and thought I was an idiot. 

But then when I went out with friends or talked with my family, I realized that real people don’t use Twitter. It’s largely a platform for journalists and the most passionate (read: angry) political operatives. My friends and family never saw the attacks on us, nor would they care if they did.

So when the talk on Twitter turned nasty (which was often), I would remind our staff: Twitter is not real life.

People hate referees

My initial sketch of the website was called “The Campaign Referee” because I thought it was a good metaphor for our work: We were calling the fouls in a rough and tumble sport. But Times editors vetoed that name… and I soon saw why.

People hate referees! On many days, it seemed PolitiFact made everyone mad! 

Bill Adair's original sketch of "The Campaign Referee"
Bill Adair’s original sketch of “The Campaign Referee”

That phenomenon became clearer in 2013 when I stepped down as editor and came to Duke as a journalism professor. I became a Duke basketball fan and quickly noticed the shoddy work of the referees in the Atlantic Coast Conference. THEY ARE SO UNFAIR! Their calls always favor the University of North Carolina! What’s the deal? Did all the refs attend UNC.

Seek inspiration in unlikely places

When we expanded PolitiFact to the states (PolitiFact Wisconsin, PolitiFact Florida, etc.), our model was similar to fast-food franchises. We licensed our brand to local newspapers and TV and radio stations and let them do their own fact-checks using our Truth-O-Meter. 

That was risky. We were allowing other news organizations to use our name and methods. If they did shoddy work, it would damage our brand. But how could we protect ourselves?

I got inspiration from McDonald’s and Subway. I assigned one of our interns to write a report about how those companies ensured quality as they franchised. The answers: training sessions, manuals that clearly described how to consistently make the Big Macs and sandwiches, and quality control inspectors.

We followed each recommendation. I conducted detailed training sessions for the new fact-checkers in each town and then checked the quality by taking part in the editing and ratings for several weeks. 

I gave every fact-checker “The Truth-O-Meter Owner’s Manual,” a detailed guide to our journalism that reflected our lighthearted spirit (It began: “Congratulations on your purchase of a Truth-O-Meter! If operated and maintained properly, your Truth-O-Meter will give you years of enjoyment! But be careful because incorrect operation can cause an unsafe situation.”)

Adjust to complaints and dump the duds

We made adjustments. We had envisioned Pants on Fire as a joke rating (the first one was on a Joe Biden claim that President Bush was brain-dead), but readers liked the rating so much that we decided to use it on all claims that were ridiculously false. (There were a lot!)

In the meantime, though, we lost enthusiasm for the animated GIF for Pants on Fire. The burning Truth-O-Meter was amusing the first few times you saw it, but then … it was too much. Pants on Fire is now a static image.

As good as our design was, one section on the home page called the Attack File was too confusing. It showed the person making the attack as well as the individual being attacked. But readers didn’t grasp what we were doing. We 86’d the Attack File.

Initially, the rating between Half True and False was called Barely True, but many people didn’t understand it – and the National Republican Congressional Committee once distorted it. When the NRCC earned a Barely True, the group boasted in a news release, “POLITIFACT OHIO SAYS TRUE.” 

Um, no. We changed the rating to Mostly False. We also rated the NRCC’s news release. This time: Pants on Fire!

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Fact-checkers extend their global reach with 391 outlets, but growth has slowed

The number of fact-checkers around the world doubled over the past six years, with nearly 400 teams of journalists and researchers taking on political lies, hoaxes and other forms of misinformation in 105 countries.

The Duke Reporters’ Lab annual fact-checking census counted 391 fact-checking projects that were active in 2021. Of those, 378 are operating now.

That’s up from a revised count of 186 active sites in 2016 – the year when the Brexit vote and the U.S. presidential election elevated global concerns about the spread of inaccurate information and rumors, especially in digital media. Misleading posts about ethnic conflicts, wars, the climate and the pandemic only amplified those worries in the years since.

Since last year’s census, we have added 51 sites to our global fact-checking map and database. In that same 12 months, another seven fact-checkers closed down.

While this vital journalism now appears in at least 69 languages on six continents, the pace of growth in the international fact-checking community has slowed over the past several years.

The largest growth was in 2019, when 77 new fact-checking sites and organizations made their debut. Based on our updated counts since then, the number was 58 in 2020 and 22 last year. 

New Fact Checkers by Year

New Fact Checkers by Year
Duke Reporters’ Lab

(Note: The adjusted number of 2021 launches may increase over time as the Reporters’ Lab identifies other fact-checkers we have not yet discovered.)

These numbers may be a worrisome trend, or they could mean that the growth of the past several years has saturated the market – or paused in the wake of the global pandemic. But we also expect our numbers for last year to eventually increase as we continue to identify other fact-checkers, as happens every year.

More than a third of the growth since 2019’s bumper crop came from existing fact-checking operations that added new outlets to expand their reach to new places and different audiences. That includes Agence France-Presse, the French international news service, which launched at least 17 new sites in that period. In Africa, Dubawa and PesaCheck opened nine new bureaus, while Asia’s Boom and Fact Crescendo opened five. In addition, Delfi and Pagella Politica in Europe and PolitiFact in North America each launched a new satellite, too.

Fact-checking has expanded quickly over the years in Latin America, but less so of late. Since 2019 we saw three launches in South America (one of which has folded) plus one more focused on Cuba. 

Active Fact-Checkers by Year

Active Fact-Checkers by Year
Duke Reporters’ Lab

The Reporters’ Lab is monitoring another trend: fact-checkers’ use of rating systems. These ratings are designed to succinctly summarize a fact-checker’s conclusions about political statements and other forms of potential misinformation. When we analyzed the use of these features in past reports, we found that about 80-90% of the fact-checkers we looked at relied on these meters and standardized labels to prominently convey their findings.

But that approach appears to be less common among newer fact-checkers. Our initial review of the fact-checkers that launched in 2020 found that less than half seemed to be using rating systems. And among the Class of 2021, only a third seemed to rely on predefined ratings. 

We also have seen established fact-checkers change their approach in handling ratings.

fact-checking meters
Examples of fact-checking meters from Público’s Prova dos Factos in Portugal, the Fact Investigation Platform’s Factometer in Armenia, OhmyFact from South Korea’s OhmyNews, and Nepal Fact Check from the Center for Media Research-Nepal.

The Norwegian fact-checking site Faktisk, for instance, launched in 2017 with a five-point, color-coded rating system that was similar to ones used by most of the fact-checkers we monitor: “helt sant” (for “absolutely true” in green) to “helt feil” (“completely false” in red). But during a recent redesign, Faktisk phased out its ratings. 

“The decision to move away from the traditional scale was hard and subject to a very long discussion and consideration within the team,” said editor-in-chief Kristoffer Egeberg in an email. “Many felt that a rigid system where conclusions had to ‘fit the glove’ became kind of a straitjacket, causing us to either drop claims that weren’t precise enough or too complex to fit into one fixed conclusion, or to instead of doing the fact-check – simply write a fact-story instead, where a rating was not needed.”

Egeberg also noted that sometimes “the color of the ratings became the main focus rather than the claim and conclusion itself, derailing the important discussion about the facts.”

We plan to examine this trend in the future and expect this discussion may emerge during the conversations at the annual Global Fact summit in Oslo, Norway, next week. 

The Duke Reporters’ Lab began keeping track of the international fact-checking community in 2014, when it organized a group of about 50 people who gathered in London for what became the first Global Fact meeting. This year about 10-times that many people – 500 journalists, technologists, truth advocates and academics – are expected to attend the ninth summit. The conferences are now organized by the International Fact-Checking Network, based at the Poynter Institute in St. Petersburg, Florida. This will be the group’s first large in-person meeting in three years.

Fact-Checkers by Continent

Fact-Checkers by Continent
Duke Reporters’ Lab

Like their audiences, the fact-checkers are a multilingual community, and many of these sites publish their findings in multiple languages, either on the same site or in some cases alternate sites. English is the most common, used on at least 166 sites, followed by Spanish (55), French (36), Arabic (14), Portuguese (13), Korean (13), German (12) and Hindi (11).

Nearly two-third of the fact-checkers are affiliated with media organizations (226 out of 378, or about 60%). But there are other affiliations and business models too, including 24 with academic ties and 45 that are part of a larger nonprofit or non-governmental organization. Some of these fact-checkers have overlapping arrangements with multiple organizations. More than a fifth of the community (86 out of 378) operate independently.

About the census: 

Here’s how we decide which fact-checkers to include in the Reporters’ Lab database. The Lab continually collects new information about the fact-checkers it identifies, such as when they launched and how long they last. That’s why the updated numbers for earlier years in this report are higher than the counts the Lab included in earlier reports. If you have questions, updates or additions, please contact Mark Stencel, Erica Ryan or Joel Luther.

Related links: Previous fact-checking census reports

April 2014

January 2015

February 2016

February 2017

February 2018

June 2019

June 2020

June 2021

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Keeping a sense of community in the IFCN

My opening remarks for Global Fact 8 on Oct. 20, 2021,  delivered for the second consecutive year from Oslo, Norway.

Thanks, Baybars!

Welcome to Norway! 

(Pants on Fire!)

It’s great to be here once again among your fiords and gnomes and your great Norwegian meatballs! 

(Pants on Fire!)

What….I’m not in Norway?

Well, it turns out I’m still in Durham…again! 

And once again we are joined together through the magic of video and more importantly by our strong sense of community. That’s the theme of my remarks today.

Seven years ago, a bunch of us crammed into a classroom in London. I had organized the conference with Poynter because I had heard from several of you that there was a desire for us to come together. It was a magical experience that we all had in the London School of Economics. We were able to discuss our common experiences and challenges. 

As I noted in a past speech, one of our early supporters, Tom Glaisyer of the Democracy Fund, gave us some critical advice when I was planning the meeting with the folks at Poynter. Tom said, “Build a community, not an association.” His point was that we should be open and welcoming and that we shouldn’t erect barriers about who could take part in our group. That’s been an important principle in the IFCN and one that’s been possible with Poynter as our home.

You can see the community every week in our email listserv. Have you looked at some of those threads? Lately they’ve helped fact-checkers find the status of COVID passports in countries around the world, learn which countries allow indoor dining and which were still in lockdown. All of that is possible because of the wonderful way we help each other.

Global Fact keeps getting bigger and bigger. It was so big in Cape Town that we needed a drone to take our group photo. At this rate, for our next-get-together, we’ll need to take the group photo from a satellite.

Tom’s advice has served us really well. By establishing the IFCN as a program within the Poynter Institute, a globally renowned journalism organization, we have not only built a community, we avoided the bureaucracy and frustration of creating a whole new organization.

We stood up the IFCN quickly, and it became a wonderfully global organization, with a staff and advisory board that represents a mix of fact-checkers from every continent — except for Antarctica (at least not yet!). 

Our community succeeded in creating a common Code of Principles that may well be the only ethical framework in journalism that includes a real verification and enforcement mechanism. 

The Poynter-based IFCN, with its many connections in journalism and tech, has raised millions of dollars for fact-checkers all over the world. 

And we have done all this without bloated overhead, new legal entities and insular meetings that would distract us from our real work — finding facts and dispelling bullshit. For most fact-checkers, running our own organizations or struggling for resources within our newsrooms is already time-consuming enough.

As we look to the future, some fact-checkers from around the world have offered ideas at how the IFCN can improve. I like many of their suggestions.

Let’s start with the money the IFCN distributes. The fundraising I mentioned is amazing — more than $3 million since March 2020. It’s pretty cool how that gets distributed – All of that money came from major tech companies in the United States and 84% of the money goes to fact-checkers OUTSIDE the US. 

But we can be even more transparent about all of that, just as IFCN’s principles demand transparency of its signatories.  We can also continue to expand the advisory board to be even more representative of our growing community.

Some other improvements:

We should demand more data and transparency from our funders in the tech community. Fact-checkers also can advocate to make sure that our large tech partners treat members of our community fairly. And we can work together more closely to find new sources of revenue to pay for our work, whether that’s through IFCN or other collaborations. 

One possible way is to arrange a system so fact-checkers can get paid for publishing fact-checks with ClaimReview, the tagging system that our Reporters’ Lab developed with Google and Jigsaw. (A bit of our own transparency – they supported our work on that and a similar product for images and video called MediaReview.) Our goal at Duke is to help fact-checkers expand their audiences and create new ways for you to get paid for your important work. 

Our community also needs more diverse funding sources, to avoid relying too heavily on any one company or sector. But we also need to be realistic and recognize the financial and legal limitations of the funders, and of our fact-checkers, which represent an incredibly wide range of business models. Some of you have good ideas about that. And we should be talking more about all of that. 

The IFCN and Global Fact provide essential venues for us to discuss these issues and make progress together – as do the regional fact-checking collaboratives and networks, from Latin America to Central Europe to Africa, and the numerous country-specific collaborations in Japan, Indonesia and elsewhere. What a dazzling movement we have built – together. 

If there’s a message in all this is that all of us need to convene and talk more often. The pandemic has made that difficult. This is the second year we have to meet virtually — and like most of you, I too am sick of talking to my laptop, as I am now.

For now, though, let’s be grateful for the community we have. It’s sunny here in Norway today 

[Pants on Fire!] 

I’m looking forward to seeing you in person next year!

 

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Fact-checking census shows slower growth

Fact-checkers are now found in at least 102 countries – more than half the nations in the world. 

The latest census by the Duke Reporters’ Lab identified 341 active fact-checking projects, up 51 from last June’s report.

But after years of steady and sometimes rapid growth, there are signs that trend is slowing, even though misleading content and political lies have played a growing role in contentious elections and the global response to the coronavirus pandemic.

Our tally revealed a slowdown in the number of new fact-checkers, especially when we looked at the upward trajectory of projects since the Lab began its yearly survey and global fact-checking map seven years ago. 

The number of fact-checking projects that launched since the most recent Reporters’ Lab census was more than three times fewer than the number that started in the 12 months before that, based on our adjusted tally. 

From July 2019 to June 2020, there were 61 new fact-checkers. In the year since then, there were 19.

Meanwhile, 21 fact-checkers shut down in that same two-year period beginning in June 2019. And 54 additions to the Duke database in that same period were fact-checkers that were already up and running prior to the 2019 census.

Looking at the count by calendar year also underscored the slowdown in the time of COVID. 

The Reporters’ Lab counted 36 fact-checking projects that launched in 2020. That was below the annual average of 53 for the preceding six calendar years – and less than half the number of startups that began fact-checking in 2019. The 2020 launches were also the lowest number of new fact-checkers we’ve counted since 2014. 

New Fact Checkers by Year

New Fact Checkers by Year
Duke Reporters’ Lab

(Note: The adjusted number of 2020 launches may increase slightly over time as the Reporters’ Lab identifies other fact-checkers we have not yet discovered.)

The slowdown comes after a period of rapid expansion that began in 2016. That was the year when the Brexit vote in the United Kingdom and the presidential race in the United States raised public alarm about the impact of misinformation.

In response, major tech companies such as Facebook and Google elevated fact-checks on their platforms and provided grants, direct funding and other incentives for new and existing fact-checking organizations. (Disclosure: Google and Facebook fund some of the Duke lab’s research on technologies for fact-checkers. )

The 2018-2020 numbers presented below are adjusted from earlier census reports to include fact-checkers that were subsequently added to our database. 

Active Fact-Checkers by Year

2021 Fact-Checking Census
Duke Reporters’ Lab

Note: 2021 YTD includes one fact-checker that closed in 2021. 

Growth has been steady on almost every continent except in North America. In the United States, where fact-checking first took off in the early 2010s, there are 61 active fact-checkers now. That’s down slightly from the 2020 election year, when there were 66. But the U.S. is still home to more fact-checking projects than any other country. Of the current U.S. fact-checkers, more than half (35 of 61) focus on state and local politics. 

Fact-Checkers by Continent

Fact-Checkers by Continent
Duke Reporters’ Lab

Among other details we found in this year’s census:

  • More countries, more staying power: Based on our adjusted count, fact-checkers were active in at least 47 countries in 2014. That more than doubled to 102 now. And most of the fact-checkers that started in 2014 or earlier (71 out of 122) are still active today.

 

  • Fact-checking is more multilingual: The active fact-checkers produce reports in nearly 70 languages, from Albanian to Urdu. English is the most common, used on 146 different sites, followed by Spanish (53), French (33), Arabic (14), Portuguese (12), Korean (11) and German (10). Fact-checkers in multilingual countries often present their work in more than one language – either in translation on the same site, or on different sites tailored for specific language communities, including original reporting for those audiences.

 

  • More than media: Half of the current fact-checkers (195 of 341) are affiliated with media organizations, including national news publishers and broadcasters, local news sources and digital-only outlets. But there are other models, too. At least 37 are affiliated with non-profit groups, think tanks and nongovernmental organizations and 26 are affiliated academic institutions. Some of the fact-checkers involve cross-organization partnerships and have multiple affiliations. But to be listed in our database, the fact-checking must be organized and produced in a journalistic fashion.

 

  • Turnover: In addition to the 341 current fact-checkers, the Reporters’ Lab database and map also include 112 inactive projects. From 2014 to 2020, an average of 15 fact-checking projects a year close down. Limited funding and expiring grants are among  the most common reasons fact-checkers shuttered their sites. But there also are short-run, election year projects and partnerships that intentionally close down once the voting is over. Of all the inactive projects, 38 produced fact-checks for a year or less. The average lifespan of an inactive fact-checker is two years and three months. The active fact-checkers have been in business twice as long – an average of more than four and a half years.

The Reporters’ Lab process for selecting fact-checkers for its database is similar to the standards used by the International Fact Checking Network – a project based at the Poynter Institute in St. Petersburg, Florida. IFCN currently involves 109 organizations that each agree to a code of principles. The Lab’s database includes all the IFCN signatories, but it also counts any related outlets – such as the state-level news partners of PolitiFact in the United States, the wide network of multilingual fact-checking sites that France’s AFP has built across its global bureau system, and the fact-checking teams Africa Check and PesaCheck have mobilized in countries across Africa. 

Reporters’ Lab project manager Erica Ryan and student researchers Amelia Goldstein and Leah Boyd contributed to this year’s report.

About the census: Here’s how we decide which fact-checkers to include in the Reporters’ Lab database. The Lab continually collects new information about the fact-checkers it identifies, such as when they launched and how long they last. That’s why the updated numbers for earlier years in this report are higher than the counts the Lab included in earlier reports. If you have questions, updates or additions, please contact Mark Stencel or Joel Luther.

Ecuador Verifica
Image at top: The fact-checking collaborative Ecuador Verifica (ecuadorverifica.org) launched in January with a traffic-light metaphor to rate claims. The site was one of the 19 new fact-checking projects the Reporters’ Lab added to its database in the past year.

Related Links: Previous fact-checking census reports

April 2014

January 2015

February 2016

February 2017

February 2018

June 2019

June 2020

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Annual census finds nearly 300 fact-checking projects around the world

With elections, unrest and a global pandemic generating a seemingly endless supply of falsehoods, the Duke Reporters’ Lab finds at least 290 fact-checking projects are busy debunking those threats in 83 countries.

That count is up from 188 active projects in more than 60 countries a year ago, when the Reporters’ Lab issued the annual census at the Global Fact Summit in South Africa. There has been so much growth that the number of active fact-checkers added in the past year alone more than doubles the total number when the Lab began to keep track in 2014.

Number of fact-checking outlets worldwide, 2014-2020

There has been plenty of news to keep those fact-checkers busy, including widespread protests in countries such as Chile and the United States. Events like these attract a broad range of new fact-checkers — some from well-established media companies, as well as industrious startups, good-government groups and journalism schools. 

Our global database and map shows considerable growth in Asia, particularly India, where the Lab currently counts at least 20 fact-checkers at the moment. We also saw a spike in Chile that started with the nationwide unrest there last fall.

Fact-Checkers by Continent Since June 2019

Africa: 9 to 19
Asia: 35 to 75
Australia: 5 to 4
Europe: 61 to 85
North America: 60 to 69
South America: 18 to 38

But the coronavirus pandemic has been the story that has topped almost every fact-checking page in every country since February.

From protests to pandemic: Chile's Factchecking.cl's has given its mascot a mask.
From protests to pandemic: Chile’s Factchecking.cl’s has given its mascot a mask.

At least five fact-checkers on the Lab’s map already focused on public health and medical claims. One of the newest is The Healthy Indian Project, which launched last year. But the pandemic has turned almost every fact-checking operation into a team of health reporters. And the International Fact-Checking Network also has coordinated coverage through its #CoronaVirusFacts Alliance.

The pandemic has also turned IFCN’s 2020 Global Fact meeting into a virtual conference this week, instead of the in-person gathering originally planned in Oslo, Norway. And one of the themes participants will be talking about are the institutional factors that have generated more interest and attention for fact-checkers. 

To combat increasing online misinformation, major digital platforms in the United States, including Facebook, WhatsApp, Google and YouTube, have provided incentives to fact-checkers, including direct contributions, competitive grants and help with technological infrastructure to increase the distribution of their work. (Disclosure: Facebook and Google separately help fund research and development projects at the Reporters’ Lab, and the Lab’s co-directors have served as judges for some grants.)

Many of these funding opportunities were specifically for signatories of the IFCN’s Code of Principles, a charter that requires independent accessors to regularly review the editorial and ethical practices of each fact-checker that wants its status verified. 

A growing number of fact-checkers are also part of national and regional partnerships. These short-term collaborations can evolve into longer-term partnerships, as we’ve seen with Brazil’s Comprova, Colombia’s RedCheq and Bolivia Verifica. They also can inspire participating organizations to continue fact-checking on their own. 

Over time, the Reporters’ Lab has tried to monitor these contributors and note when they have developed into fact-checkers that should be listed in their own right. That’s why our database shows considerable growth in South Korea — home to the long-standing SNU FactCheck partnership based at Seoul National University’s Institute of Communications Research.

As has been the case with each year’s census, some of the growth also comes from established fact-checkers that came to the attention of the Reporters’ Lab after last June’s census was published — offset by at least nine projects that closed down in the months that followed.

But the overall trend was still strong. Overall, 68 of the projects in the database launched since the start of 2019. And more than half of them (40 of the 68) opened for business after the 2019 census, including 11 so far in the first half of 2020. And most of them appear to have staying power. Of those 68, only four are no longer operating. And three of those were election-related collaborations that launched as intentionally short-term projects.

We also have tried to be more thorough about discerning among specific projects and outlets that are produced or distributed by different teams within the same or related organizations. The variety of strong fact-checking programs and web pages produced by variously affiliated French public broadcasters is a good example. (Here’s how we decide which fact-checkers to include in the Reporters’ Lab database.)

The increasing tally of fact-checkers, which continues a trend that started in 2014, is remarkable. While this is a challenging time for journalism in just about every country, public alarm about the effects of misinformation is driving demand for credible reporting and research — the work a growing list of fact-checkers are busy doing around the world.

The Reporters’ Lab is grateful for the contributions of student researchers Amelia Goldstein and Matthew Griffin; journalist and media/fact-checking trainer Shady Gebril; fact-checkers Enrique Núñez-Mussa of FactCheckingCL and EunRyung Chong of SNU FactCheck; and the staff of the International Fact-Checking Network. The Reporters’ Lab updates its fact-checking database throughout the year. If you have updates or information, please contact Mark Stencel and Joel Luther.

Related Links: Previous fact-checking census reports

April 2014

January 2015

February 2016

February 2017

February 2018 

June 2019

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Number of fact-checking outlets surges to 188 in more than 60 countries

The number of fact-checking outlets around the world has grown to 188 in more than 60 countries amid global concerns about the spread of misinformation, according to the latest tally by the Duke Reporters’ Lab.

Since the last annual fact-checking census in February 2018, we’ve added 39 more outlets that actively assess claims from politicians and social media, a 26% increase. The new total is also more than four-times the 44 fact-checkers we counted when we launched our global database and map in 2014.

Fact-checking outlets worldwide, by yearGlobally, the largest growth came in Asia, which went from 22 to 35 outlets in the past year. Nine of the 27 fact-checking outlets that launched since the start of 2018 were in Asia, including six in India. Latin American fact-checking also saw a growth spurt in that same period, with two new outlets in Costa Rica, and others in Mexico, Panama and Venezuela.

The actual worldwide total is likely much higher than our current tally. That’s because more than a half-dozen of the fact-checkers we’ve added to the database since the start of 2018 began as election-related partnerships that involved the collaboration of multiple organizations. And some those election partners are discussing ways to continue or reactivate that work – either together or on their own.

Over the past 12 months, five separate multimedia partnerships enlisted more than 60 different fact-checking organizations and other news companies to help debunk claims and verify information for voters in Mexico, Brazil, Sweden, Nigeria and Philippines. And the Poynter Institute’s International Fact Checking Network assembled a separate team of 19 media outlets from 13 countries to consolidate and share their reporting during the run-up to last month’s elections for the European Parliament. Our database includes each of these partnerships, along with several others – but not each of the individual partners. And because they were intentionally short-run projects, three of these big partnerships appear among the 74 inactive projects we also document in our database.

Politics isn’t the only driver for fact-checkers. Many outlets in our database are concentrating efforts on viral hoaxes and other forms of online misinformation – often in coordination with the big digital platforms on which that misinformation spreads.

We also continue to see new topic-specific fact-checkers such as Metafact in Australia and Health Feedback in France — both of which launched in 2018 to focus on claims about health and medicine for a worldwide audience.

(Here’s how we decide which fact-checkers to include in the Reporters’ Lab database.)

Fact-Checkers by Continent Since Feb. 2018

Africa: 4 to 9
Asia: 22 to 35
Australia: 3 to 5
Europe: 52 to 61
North America: 53 to 60
South America: 15 to 18

TRACKING THE GROWTH

As we’ve noted, elections are not the only draw for aspiring fact-checkers. Many outlets in our database are concentrating their efforts on viral hoaxes and other forms of online misinformation – often in coordination with the big digital platforms on which that misinformation spreads. And those platforms are also providing incentives.

In one such effort, the Reporters’ Lab worked with Google and Schema.org to develop ClaimReview, an open-source tagging system for fact-checks. Google, Microsoft’s BING, Facebook and YouTube use this system to help identify and showcase fact-checkers’ work in their news feeds and search results – a process that generates traffic and attention for the fact-checkers. It also provides data that is powering experiments in live, real time fact-checks that can be delivered to users automatically. (Disclosure: Google and Facebook are among the funders of the Reporters’ Lab.)

Another driver: Facebook. It has recruited independent fact-checking partners around the world to help identify misinformation on its platforms. The social network began that effort in late 2016 with help from the Poynter’s Institute’s IFCN. (Poynter is a journalism training and research center in St. Petersburg, Florida, that also is home to the U.S. fact-checking site PolitiFact.)

Meanwhile, YouTube gave fact-checking a boost in India when it started putting fact-checks at the top of YouTube search results, which helped contribute to a surge of new outlets in that country. Now India has 11 entries in our database, six of which launched since our February 2018 census. And it’s likely there are others to add in the next few weeks.

KINDS OF FACT-CHECKERS

A bit more than half of fact-checkers are part of a media company (106 of 188, or 56%). That percentage has been dropping over the past few years, mostly because of the changing business landscape for media companies in the United States. In our 2018 census, 87% of the U.S. fact-checkers were connected to a media company (41 out of 47). Now it’s 65% (39 out of 60). In other words, as the number of fact-checker in the U.S. has grown, fewer of them have ties to those companies.

Among fact-checkers in the rest of the world, the media mix remains about half and half (67 out of 128, or 52% — very close to the 54% we saw in 2018).

The fact-checkers that are not part of a larger media organization include independent, standalone organizations, both for-profit and non-profit (the definitions of these legal and economic entities vary greatly from country to country). Some of these fact-checkers are subsidiary projects of bigger organizations that focus on civil society and political accountability. Others are affiliated with think tanks and academic institutions.

Among the recent additions is the journalism department at the University of the Philippines’ College of Mass Communication, which was the coordinator of Tsek.ph, a political fact-checking partnership mentioned earlier that also involves two other academic partners.

In the United States, we here at the Duke Reporters’ Lab joined forces last year with PolitiFact’s North Carolina partner, The News & Observer in Raleigh, to report and freely distribute fact-checks to other media across the state. Two of PolitiFact’s other recent local news partners are affiliated with academic institutions too: West Virginia University’s Reed College of Media and the University of Missouri’s journalism program. The Missouri School of Journalism also has a similar link to KOMU-TV, a local NBC affiliate in Columbia whose investigations unit did some fact-checking of its own during the 2018 midterm elections.

RATINGS

About 70% of the fact-checkers (131 of 188) have well-defined rating systems for categorizing the claims they investigate — similar to what we’ve seen in past years.

NETO
Spondeo Media’s NETO, the cartoon lie detector.

As usual, we found many of the rating systems to be entertaining. One of our new favorites comes from Spondeo Media in Mexico, which launched in December. It supplements a basic, four-point, true-to-false scale with a mascot – NETO, a cartoon lie-detector who smiles and jumps for joy with true claims but gets steamed with false ones. Another, India Today Fact Check, rated claims using a scale of one-to-three animated crows, along with a slogan in Hindi: “When you lie, the crow bites” (also the title of a popular movie: “Jhooth bole kauva kaate”).

We decided to time this year’s fact-checking census to correspond with the sixth annual GlobalFact Summit, which begins next week in Cape Town, South Africa. About 250 attendees from nearly nearly 60 countries are expected at this year’s gathering — which is yet another measure of fact-checking’s continued growth: That’s five times the number from the first GlobalFact in London in 2014.

Joel Luther, Share the Facts Research and Outreach Coordinator at the Duke Reporters’ Lab, and former student researcher Daniela Flamini (now an intern at the Poynter Institute’s International Fact Checking Network) contributed to this report.

FOOTNOTE: ANOTHER WAY TO COUNT FACT-CHECKERS?

A challenge we have each time the Duke Reporters’ Lab conducts our annual fact-checking censuses is that our final tally depends so much on when we happen to discover these outlets.  Our counting also depends on when fact-checkers come and go — especially short-term, election-focused projects that last several months. If a fact-checker was hard at work most of the year covering a campaign, but then closed up shop before we did our census, they’ll still be counted — but in our list of inactive projects.

That inactive list is an interesting trove of good ideas for other fact-checkers to mine. It also provides an entirely different way for us to tally fact-checkers: by counting all the projects that were active at some point during the year — not just the ones that make it to winter.

This approach might better showcase the year in fact-checking. And it also would show that fact-checking was in fact growing faster than we even thought it was.

Here’s chart that compares the number of fact-checkers that we know were active in certain years — even the ones that ultimately closed down — with the subsequent census number for that year….

Another Way to Count the Fact-Checkers

There are reasons why the Reporters’ Lab would still need to keep counting fact-checkers the way we have since 2014. For one, we need current lists and counts of serious fact-checking projects for all kinds of reasons, including academic research and the experiments that we and others want to try out with real-world fact-checkers.

And yet it’s still great to see how fast fact-checking is growing — even more than we sometimes thought.

(The small print for anyone who’s fact-checking me: The adjusted numbers shown here combine any fact-checker in our database that was active at some point during that given year. Most of our census reports were meant to count the previous year’s activity. For example our February 2018 census appears in this chart as our count of 2017 fact-checkers, even if some of those 2017 fact-checkers were only counted in last year’s census as inactive by the time the census was published. The number shown for 2018 is the 16-month 2018-19 number we are releasing in this report. You also might note that some other numbers here are slightly off from data we’ve previously shared. The main reason is that this proposed form of counting depends on having the dates that each project began and ended. In a handful of cases, we do not.)

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The number of fact-checkers around the world: 156… and growing

The number of active fact-checking projects around the world now stands at 156, with steady growth driven by expanding networks and new media partnerships that focus on holding public figures and organizations accountable for what they say.

And elections this year in the United States and around the globe mean that number will likely increase even more by the time the Duke Reporters’ Lab publishes its annual census early next year. Our map of the fact-checkers now shows them in 55 countries.

There were 149 active fact-checking ventures in the annual summary we published in February, up from 44 when we started this count in 2014. And after this summer’s Global Fact summit in Rome — where the attendee list topped 200 and the waitlist was more than three times as long — we still have plenty of other possible additions to vet and review in the coming weeks. So check back for updates.

Among the most recent additions is Faktiskt, a Swedish media partnership that aggregates reporting from five news organizations — two newspapers, two public broadcasters and a digital news service. We’ve seen other aggregation partnerships like this elsewhere, such as Faktenfinder in Germany and SNU FactCheck in South Korea. (This is a different model from the similarly named Faktisk partnership in Norway, where six news organizations operate a jointly funded fact-checking team whose work is made freely available as a public service to other media in the country.)

As we prepare for our annual fact-checking census, we plan to look more closely at the output of each contributor to these aggregation networks to see which of them we should also count as standalone fact-checkers. Our goal is to represent the full range of independent and journalistic fact-checking, including clusters of projects in particular countries and local regions, as well as ventures that find ways to operate across borders.

Along those lines, we also added checkmarks to our map for Africa Check‘s offices in Kenya and Nigeria. We had done the same previously for the South Africa-based project’s office in Senegal, which covers francophone countries in West Africa. The new additions have been around awhile too: The Kenya office has been in business since late 2016 and the Nigeria office opened two months later.

Meanwhile, our friends at Africa Check regularly help us identify other standalone fact-checking projects, including two more new additions to our database: Dubawa in Nigeria and ZimFact in Zimbabwe. The fast growth of fact-checking across Africa is one reason the International Fact-Checking Network’s sixth Global Fact summit will be in Cape Town next summer.

One legacy of these yearly summits is IFCN’s code of principles, and the code has established an independent evaluation process to certify that each of its signatories adheres to those ethical and journalistic standards. Our database includes all 58 signatories, including the U.S.-based (but Belgium-born) hoax-busting site Lead Stories; Maldita’s “Maldito Bulo” (or “Damned Hoax”) in Spain; and the “cek facta” section of the Indonesian digital news portal Liputan6. All three are among our latest additions.

There’s more to come from us. We plan to issue monthly updates as we try to keep our heads and arms around this fast-growing journalism movement. I’ll be relying heavily on Reporters’ Lab student researcher Daniela Flamini, who has just returned from a summer fact-checking internship at Chequeado in Argentina. Daniela takes over from recently graduated researcher Riley Griffin, who helped maintain our database for the past year.

Take a look at the criteria we use to select the fact-checkers we include in this database and let us know if you have any additions to suggest.

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At Global Fact V: A celebration of community

My opening remarks at Global Fact V, the fifth annual meeting of the world’s fact-checkers, organized by the International Fact-Checking Network, held June 20-22 in Rome.

A couple of weeks ago, a photo from our first Global Fact showed up in my Facebook feed. Many of you will remember it: we had been all crammed into a classroom at the London School of Economics. When we went outside for a group photo, there were about 50 of us.

To show how our conference has grown, I posted that photo on Twitter along with one from our 2016 conference that had almost twice as many people. I also posted a third photo that showed thousands of people gathered in front of the Vatican. I said that was our projected crowd for this conference.

I rate that photo Mostly True.

What all of our conferences have in common is that they are really about community. It all began in that tiny classroom at the London School of Economics when we realized that whether we were from Italy or the U.K. or Egypt, we were all in this together. We discovered that even though we hadn’t talked much before or in many cases even met, we were facing the same challenges — fundraising and finding an audience and overcoming partisanship.

It was also a really powerful experience because we got a sense of how some fact-checkers around the world were struggling under difficult circumstances — under governments that provide little transparency, or, much worse, governments that oppress journalists and are hostile toward fact-checkers.

Throughout that first London conference there was an incredible sense of community. We’d never met before, but in just a couple of days we formed strong bonds. We vowed to keep in touch and keep talking and help each other.

It was an incredibly powerful experience for me. I was at a point in my career where I was trying to sort out what I would do in my new position in academia. I came back inspired and decided to start an association of fact-checkers – and hold these meetings every year.

The next year we started the IFCN and Poynter generously agreed to be its home. And then we hired Alexios as the leader.

Since then, there are have been two common themes. One you hear so often that it’s become my mantra: Fact-checking keeps growing. Our latest census of fact-checking in the Reporters’ Lab shows 149 active fact-checking projects and I’m glad to see that number keep going up and up.

The other theme, as I noted earlier, is community. I thought I’d focus this morning on a few examples.

Let’s start with Mexico, where more than 60 publishers, universities and civil society organizations have started Verificado 2018, a remarkable collaboration. It was originally focused largely on false news, but they’ve put more emphasis on fact-checking because of public demand. Daniel Funke wrote a great piece last week about how they checked a presidential debate.

In Norway, an extraordinary team of rivals has come together to create Faktisk, which is Norwegian for “actually” and “factually.” It launched nearly a year ago with four of the country’s biggest news organizations — VG, Dagbladet, NRK and TV 2 – and it’s grown since then. My colleague Mark Stencel likened it to the New York Times, The Washington Post and PBS launching a fact-checking project together.

At Duke, both of our big projects are possible because of the fact-checkers’ commitment to help each other. The first, Share the Facts and the creation of the ClaimReview schema, grew out of an idea from Glenn Kessler, the Washington Post Fact Checker, who suggested that Google put “fact-check” tags on search results.

That idea became our Duke-Google-Schema.org collaboration that created what many of you now use so search engines can find your work. And one unintended consequence: it makes automated fact-checking more possible. It all started because of one fact-checker’s sense of community.

Also, FactStream, the new app of our Tech & Check Cooperative, has been a remarkable collaboration between the big US fact-checkers — the Post, FactCheck.org and PolitiFact. All three took part in the beta test of the first version, our live coverage of the State of the Union address back in January. Getting them together on the same app was pretty remarkable. But our new version of the app –which we’re releasing this week – is even cooler. It’s like collaboration squared, or collaboration to the second power!

It took Glenn’s idea, which created the Share the Facts widget, and combined it with an idea from Eugene Kiely, the head of FactCheck.org, who said we should create a new feature on FactStream that shows the latest U.S. widgets every day.

So that’s what we did. And you know what: it’s a great new feature that reveals new things about our political discourse. Every day, it shows the latest fact-checks in a constant stream and users can click through, driving new traffic to the fact-checking sites. I’ll talk more about it during the automated demo session on Friday. But it wouldn’t be possible if it weren’t for the commitment to collaboration and community by Glenn and Eugene.

We’ve got a busy few days ahead, so let’s get on with it. There sure are a lot of you!

As we know from the photographs: fact-checking keeps growing.

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Fact-checking triples over four years

The number of fact-checkers around the world has more than tripled over the past four years, increasing from 44 to 149 since the Duke Reporters’ Lab first began counting these projects in 2014 — a 239 percent increase. And many of those fact-checkers in 53 countries are also showing considerable staying power.

This is the fifth time the Reporters’ Lab has tallied up the organizations where reporters and researchers verify statements by public figures and organizations and keep tabs on other sources of misinformation, particularly social media. In each annual census, we have seen steady increases on almost every continent — and the past year was no different.

The 2018 global count is up by nearly a third (31 percent) over the 114 projects we included in last year’s census. While some of that year-over-year change comes because we discovered established fact-checking ventures that we hadn’t yet counted in our past surveys, we also added 21 fact-checking projects that launched since the start of 2017, including one — Tempo’s “Fakta atau Hoax” in Indonesia — that opened for business a month ago.

2018 fact-checking censusAnd that list of startups does not count one short-run fact-checking project — a TV series produced by public broadcaster NRK for Norway’s national election last year. That series is now among the 63 inactive fact-checkers we count on our regularly updated map, list and database. Faktisk, a Norwegian fact-checking partnership that several media companies launched in 2017, remains active.

Elections are often catalysts for political watchdog projects. In addition to the two Norwegian projects, national or regional voting helped spur new fact-checking efforts in Indonesia, South Korea, France, Germany and Chile.

Fact-Checkers By Continent
Africa:4
Asia: 22
Australia: 3
Europe : 52
North America: 53
South America: 15

Many of the fact-checkers we follow have shown remarkable longevity.

Based on the 143 projects whose launch dates we know for certain, 41 (29 percent) have been in business for more than five years. And a diverse group of six have already celebrated 10 years of nearly continuous operation — from 23-year-old Snopes.com, the grandparent of hoax-busting, to locally focused “Reality Checks” from  WISC-TV (News 3) in Madison, Wisconsin, which started fact-checking political statements in 2004. Some long-term projects have occasionally shuttered between election cycles before resuming their work. And some overcame significant funding gaps to come back from the dead.

On average, fact-checking organizations have been around four years.
One change we have noted over the past few years is some shifting in the kind of organizations that are involved in fact-checking and the way they do business. The U.S. fact-checker PolitiFact, for instance, began as an independent project of the for-profit Tampa Bay Times in 2007. With its recently announced move to Poynter Institute, a media training center in St. Petersburg, Florida, that is also the Times’ owner, PolitiFact now has nonprofit status and is no longer directly affiliated with a larger news company.

That’s unusual move for a project in the U.S., where most fact-checkers (41 of 47, or 87 percent) are directly affiliated with newspapers, television networks and other established news outlets. The opposite is the case outside the U.S., where a little more than half of the fact-checkers are directly affiliated (54 of 102, or 53 percent).

The non-media fact-checkers include projects that are affiliated with universities, think tanks and non-partisan watchdogs focused on government accountability. Others are independent, standalone fact-checkers, including a mix of nonprofit and commercial operations as well as a few that are primarily run by volunteers.

Fact-checkers, like other media outlets, are also seeking new ways to stay afloat — from individual donations and membership programs to syndication plans and contract research services. Facebook has enlisted fact-checkers in five countries to help with the social platform’s sometimes bumpy effort to identify and label false information that pollutes its News Feed. (Facebook also is a Reporter’s Lab funder, we should note.) And our Lab’s Google-supported Share the Facts project helped that company  elevate fact-checking on its news page and other platforms. That’s a development that creates larger audiences that are especially helpful to the big-media fact-checkers that depend heavily on digital ad revenue.

Growing Competition

The worldwide growth in fact-checking means more countries have multiple reporting teams keeping an ear out for claims that need their scrutiny.

Last year there were 11 countries with more than one active fact-checker. This year, we counted more than one fact-checker in 22 countries, and more than two in 11 countries.

Countries With More Than Two Fact-Checkers
United States: 47
Brazil: 8
France: 7
United Kingdom: 6
South Korea: 5
India: 4
Germany: 4
Ukraine: 4
Canada: 4
Italy: 3
Spain: 3

There’s also growing variety among the fact-checkers. Our database now includes several science fact-checkers, such as Climate Feedback at the University of California Merced’s Center for Climate Communication and Détecteur de Rumeurs from Agence Science-Presse in Montreal. Or there’s New York-based Gossip Cop, an entertainment news fact-checking site led since 2009 by a “reformed gossip columnist.” (Gossip Cop is also another example of a belated discovery that only appeared on our fact-checking radar in the past year.)

As the fact-checking community around the world has grown, so has the International Fact-Checking Network. Launched in 2015, it too is based at Poynter, the new nonprofit home of PolitiFact. The network has established a shared Code of Principles as well as a process for independent evaluators to verify its signatories’ compliance. So far, about a third of the fact-checkers counted in this census, 47 of 149, have been verified.

The IFCN also holds an annual conference for fact-checkers that is co-sponsored by the Reporters’ Lab. There is already a wait list of hundreds of people for this June’s gathering in Rome.

U.S. Fact-Checking

The United States still has far more fact-checkers than any other country, but growth in the U.S. was slower in 2017 than in the past. For the first time, we counted fewer fact-checkers in the United States (47) than there were in Europe (52).

While the U.S. count ticked up slightly from 43 a year ago, some of that increase came from the addition of newly added long-timers to our database — such as the Los Angeles Times, Newsweek magazine and the The Times-Union newspaper in Jacksonville, Florida. Another of those established additions was the first podcast in our database: “Science Vs.” But that was an import. “Science Vs.” began as a project at the Australian public broadcaster ABC in 2015 before it found its U.S. home a year later at Gimlet Media, a commercial podcasting company based in New York.

Among the new U.S. additions are two traditionally conservative media outlets: The Daily Caller (and its fact-checking offshoot Check Your Fact) and The Weekly Standard. To comply with the IFCN’s Code of Principles, both organizations have set up internal processes to insulate their fact-checkers from the reporting and commentary both publications are best known for.

Another new addition was the The Nevada Independent, a nonprofit news service that focuses on state politics. Of the 47 U.S. fact-checkers, 28 are regionally oriented, including the 11 state affiliates that partner with PolitiFact.

We originally expected the U.S. number would drop in a year between major elections, as we wrote in December, so the small uptick was a surprise. With this year’s upcoming midterm elections, we expect to see even more fact-checking in the U.S. in 2018.

The Reporters’ Lab is a project of the DeWitt Wallace Center for Media & Democracy at Duke University’s Sanford School for Public Policy. It is led by journalism professor Bill Adair, who was also PolitiFact’s founding editor. The Lab’s staff and student researchers identify and evaluate fact-checkers that specifically focus on the accuracy of statements by public figures and institutions in ways that are fair, nonpartisan and transparent. See this explainer about how we decide which fact-checkers to include in the database. In addition to studying the reach and impact of fact-checking, the Lab is home to the Tech & Check Cooperative, a multi-institutional project to develop automated reporting tools and applications that help fact-checkers spread their work to larger audiences more quickly.

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